It all started in 1933 when Pierre Doux began trading chickens in Nantes at the tender age of 16. And so the Doux Group embarked on an epic adventure…
Back then, Pierre Doux sold no more than 10 chickens a day on local markets.
In 1955, after a hiatus of several years during World War II, Pierre Doux got his business back on track and moved to Port Launay in Brittany, France. The company grew and had its very own abattoir.
1961It was in 1961 that the company started producing frozen chickens, and, for the first time ever, ventured outside France: Doux chickens were now sold in Germany and Switzerland.
And so the company's export business began to grow.
In 1970, Doux chickens were also being enjoyed in Russia and Lebanon.
Four years later, in 1974, the first Doux chickens went on sale in Saudi Arabia.
This marked the beginning of a trust-based relationship between us, a relationship that has been lasting for over 40 years!
Charles Doux takes over from his father as the head of the company.
In the 1980's, the Doux Group pursued its international expansion, especially in the Middle East: in Yemen, in Kuwait, in the United Arab Emirates, in Iraq, Iran, and Africa, as well as in the French overseas departments and territories.
In France, the head office gets a makeover, while a new factory is built in Châteaulin (Brittany, France).
The Group now boasts eight production facilities, all of which are located in western Francehead office
1990At the beginning of the 1990's, Doux was already operating out of several countries and continues to develop its products in Europe, especially in Spain.
Building on several years' experience in the sector, the Doux Group decided to branch out by creating a new range of processed food: nuggets, breaded steaks, burgers, and more to add real variety at mealtimes! A new range of Chicken Franks was also introduced.
Doux evolved and so too did its logo...
The Group's first logo designed by Pierre Doux's wife in the 1960's.
The Doux logo in the 1980's
The Doux logo in the late 1990's/early 2000's
As the years go by, the packaging and recipes continue to change… Always innovative and always closer to your needs!199220042013
As we reach Doux’s 40th anniversary in the Kingdom, the Griller Chicken also got a face lift!
And, in 2014, the family continues to grow...
The new Breaded Burger
The new Arabic Spices
This year sees Doux celebrating its 40th anniversary in Saudi Arabia.
40 years of commitment, 40 years of sharing and 40 years of mutual trust.